Vinamor Shark Tank Pitch
Vinamor aerates wine giving it the maximum amount of air possible. Wine is a living organism and it is put to sleep when it is bottled. A traditional wine decanter takes the entire bottle and pour the wine in a decanter, waiting for about an hour before it is ready Gary's product prepares the wine instantly.
Kevin O'Leary tests his aerator and says it works. He also tells Gary that their are many aerators on the market, but the Vinamor measures a glass of wine, and cuts the pour cost.
The Vinamor is also brand-able. So far, he has sold around 1,000 units at $40, but the cost is $20 to manufacture.
Vinamor Episode Data
- Company: Vinamor –Website
- Entrepreneurs: Gary DeJohn
- Ask: $75,000 for 30% equity
- Episode Season 3 Episode 309
- Companies in this episode:
- Tower Paddle Boards
- Instant Lifts
- Miso Media
- ReadeREST – Featured Update
- First Aired: 03/16/2012
- Deal: No Deal
What do the Shark Tank Investors say about Vinamor?
- Mark Cuban – is a beer drinker, not a wine drinker. He doesn't trust in any bottle that costs more than $5. He is out.
- Daymond John – doesn't know anything about the market. He is out.
- Kevin O'Leary – thinks the only way for this to work is to license it. The only thing that is unique is the ability to measure the pour, and that is a small subset. Gary offers to do a deal for 45%, but Kevin has to pick his battles and he is out.
- Barbara Corcoran – asks who designed the wine, and he says he did.
- Robert Herjavec – says how much I know about wine and care would fit in one of those glasses. He is out. Robert came back commenting he loves Gary because of his hustle. He just does not know the market.
Vinamor after Shark Tank
Gary continues to sell Vinamor through his website at a price of $24.95, plus shipping. I reached out to Gary to find out how he is doing and will update you on his progress shortly.