Hip Chixs

Megan Jackson Carreker and Aimee Miller  are sorority sisters who created Hip Chixs, a new jean company that highlights the woman's accent of her body. The jeans take out the dreaded whale tail, and the muffin top.

Hip Chixs has $12,000 in sales coming into Shark Tank. Megan and Aimee did two years of research and then designed for their needs. The company has been selling for one year, and have only two styles.  They are hoping to be around $800,000 in sales over the next twelve months.

Hip Chixs were in the top 25% of the sellers in the boutique store. They retail for $180, and sell the jeans to the store for $80, and cost is $60. Megan and Aimee are wanting to place a bigger order to get the cost of the jeans down.

Daymond says most jean manufacturers are trying to bring their jean price down to $120. Daymond believes it will take $5 million to launch a denim line.

 

Hip Chixs Episode Data

 

What do the Shark Tank Investors say about Hip Chixs?

  • Mark Cuban – says if you can make a women's body look better, you are going to find people that will pay a premium. He is not the right person that can help you, you need to grind it out and do it. He is out.
  • Daymond John – says if he were them, he would take 200 pair of jeans and mail them out to each individual celebrity and tell them you want to partner with them. Then you take it to a Shark and they will die to give you the money, but today he is out.
  • Kevin O'Leary – says there is no chance you will get share in the women's jean business. Kevin says that the other Sharks are doing a disservice to them. He is out.
  • Lori Griener – thinks they need a lot of money to launch in this market. She suggests they design something else. She is out.
  • Robert Herjavec – doesn't think one store is enough to prove their jeans. He is out.

 

Hip Chixs after Shark Tank

Hip Chixs added additional styles to their jeans line and continue to sell on their website.