When the economy goes south, the Multi-Level Marketing Guys come out of the woodwork. We have a need to find a new way to make money and many people think that these miracle products are the solution for both personal and financial improvement.
I would bet in the last year, friends approached me with at least 100 MLM deals and refused all. The closest deal to even making me think about it was a non-health related product, but I opted out because it just isn’t my gig.
The story starts off with opportunity to generate some more income. Who doesn’t want to generate more income? The catch is that if you put the same amount of effort into getting a second job, or starting your own business, chances are, you’ll generate more income.
Multi-Level Marketing relies on one-on-one contact, recruiting others to sell the same products and services you’re selling. They can buy in and take part in the financial reward.
Congratulations, you now have a job, hitting up your family and friends on evenings and weekends so that you can make more income. Many of those people will buy in simply due to peer pressure. They want to help you out.
Others will buy in because they can’t say no, but ultimately, you create tension in your relationships.
If you had invested the extra time working on your MLM business into your main career, chances are, you would end up making considerably more than you will in MLM and you wouldn’t risk straining friendships.
The reality is that few people in MLM actually do well. It’s quite possible that 1 out of 100 will have any kind of success. That means that 99 people who you sign up are not going to do well, most likely because they won’t put the effort in. Who do you think they will blame for their failure?
People who get involved in Multi-Level Marketing programs need to think seriously about the consequences of engaging in this type of business and decide if it is really worth it, socially and financially.