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Daisy Cakes – Kim Nelson – Shark Tank Update

Daisy Cakes - Kim Nelson - Shark Tank Update

About Daisy Cakes

Daisy Cakes is Great Aunt Daisy's recipes, which Kim Nelson and her mother Geraldine used to form a new business in 2009.

Daisy Cakes uses only the best ingredients that are fresh, like the eggs from the farm.

Kim's cakes were expensive at the time of the episode, but she scored the deal with Barbara Corcoran, and Daisy Cakes ended up funded. The reason Barbara supported Daisy Cakes is due to all the Sharks eating every last crumb of cake on their plates.

Barbara Corcoran gave Kim Nelson a check for $50,000 payable at the rate of $1 per Daisy Cake sold to return her initial investment to 50,000 cakes.

Daisy Cakes ships in Dry Ice

Kim Nelson's Daisy Cakes have no preservatives and need to move off the shelf fast, so he special order production allows her to ship in Dry Ice containers overnight.

Daisy Cakes orders go crazy whenever Kim Nelson appears on a show. She has a sweet demeanor to her that makes everyone want to try her delicious cakes.

Daisy Cakes Episode Data

What do the Shark Tank Investors say about Daisy Cakes?

Daisy Cakes after Shark Tank

Her website crashed during her pitch in 2014, causing a major amount of traffic to come to this blog, and generate over 12,000 views in less than an hour.

I personally spoke with Barbara Corcoran about the website crashing after the show. So many people went after her cakes, the Red Velvet Cake had my attention, that her website caved. The web hosting wasn't up to handing that kind of traffic.

I reviewed the Daisy Cakes site prior to her episode, and reached out, suggesting they prep the site for traffic. Kim was unable to get updates done in time.

Fortunately, Kim made her Daisy Cakes deal with Barbara Corcoran. Barbara invested in her, giving her the money to take the company to the next level.

 

Kim doesn't own the domain, Daisycakes.com but does have, ilovedaisycakes.com. A couple of other companies have the same name, which makes for some confusion, but her website promotes herself and the Shark Tank affiliation.

Kim Nelson appeared on Good Morning Columbia on February 24, 2017, with an update. They are now selling around 20,000 cakes a year.

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